Addictive

I've noticed something very odd about all the iphone applications for games. It's almost a guarantee that the game description will include the phrase "very addictive." As though that's what we're all really out there looking for is a game that will suck away valuable time that could be spent doing other things. I'm not saying that I haven't been a bit addicted to a game before. Heaven only knows how many hours I spent playing Impossible Mission on our Commodore 64, and I was darn good at that game too.

I can't honestly say that I feel that time was well spent, so I'm never really sure what to make of this latest marketing tactic. Do you really want to download a game that is going to enslave you to your phone for hours on end. To be honest, the phone already does that to me without the game, so why in the world would I want to make matters worse by downloading something that advertises an addictive quality. Very weird.